New Products for Autumn

With the busy festive season approaching, Autumn is a great time to re-stock and replenish, to ensure things are looking their very best, ready to maximise those sales opportunities. Thankfully we have some great new products which are going to help you to do just that.

Display is absolutely key at this time of year as every retailer vies to grab the attention of those all-important customers. Make sure you are not left in the shadows by refreshing your display materials with some of our lovely new products.

Ice Grip Wing Neck Display Stand Large, (994 529W) and Ice Grip Earring Display Stand Small (994 543W)

Our Ice Grip range is coated in an innovative non-slip material which literally grips the jewellery as it is put in contact with it, meaning no more fiddling around with window displays that won’t stay in place! You will no longer need to pin or tape items into position which is going to look much neater and save you valuable time when putting in the window displays each morning. (Having been responsible for putting in window displays for a number of years; I can fully appreciate the benefits of this Ice Grip coating 100%!!). There are 20 different designs to choose from which should solve all of your presentation problems with ease, and as they come in a white finish, they will fit into virtually any theme or colour scheme.

Of course, its not only window presentation that requires attention at this time of year it’s also the presentation of the jewellery itself once it has been purchased that needs to be spot on, so nice gift boxes are an absolute must. If you fancy a change from the standard black or brown, we have some gorgeous pastel colours to choose from which are all new this Autumn/Winter.

Pastel card boxes available in Ring, Earring, Medium and Large Universal sizes

Available in pastel pink, blue, green and yellow, these boxes are just delicious and come as a welcome breath of fresh air in what can be a rather staid marketplace. Either mix the four colours to create a sweet/sorbet, sugar candy effect or opt for one colour to tie in with a festive theme…I’m thinking sugar mice with shining silver coated almonds or icicles alongside drifts of powdered snow. These boxes are pretty enough to work within your displays as well as being part of your packaging, so why not embrace some colour this year and let your imagination run wild!

Finally, we mustn’t forget the jewellery itself and if you are looking for some new and exciting pieces to brighten up your range, then we have loads to choose from.

Sterling Silver Gingerbread Man Design Stud Earrings, (XSS 2221) and Sterling Silver Holly Design Stud Earrings, (XSS 2219)

If you want to go full on and festive, we have added some new designs to our ever-popular enamel earring range. Choose from the beautiful and bright holly or our cute little ginger bread men which will be sure to raise a smile from even the grumpiest of Christmas scrooges.

If understated elegance is more your thing, we have added to our range of timeless classics with a collection of beautiful pieces which will be perfect all year round.

Sterling Silver Hammered Design Hoop Earrings, (XSS 2230)

Take for example our new Hammered Hoop Earrings; measuring a fraction over 12mm in diameter, these are going become a go-to earring which will easily take you from day to evening. The hammered finish will add interest and sparkle when it catches the light, but they are small enough to be worn during the day which is going to make them a very useful member of any jewellery wardrobe. At a few pence over £10 (Inc. VAT), they are also a great price point, so will make a popular small or add on gift should you choose to retail them.

I couldn’t end this round up of new products without mentioning our new jewellery for all those animal lovers out there. As a nation we love our pets and what better way to show this, than by wearing a beautiful piece of jewellery. Great for fun and thoughtful gifts, our newest additions to the range are sure to delight customers across the spectrum.

To view the full range and to take advantage of our Big Season Sale, head to Cooksongold.com and search for new aw finished jewellery.

Sterling Silver Frenchie Dog Design Stud Earrings, (XSS 2224) and 9ct Yellow Gold Dog Bone Design Pendant with Cubic Zirconia, (VPA 2060)

Written by Joanna Varney

Joanna has worked in and around the jewellery industry for well over 20 years. She has designed and created her own pieces as a designer maker, as well as working in jewellery retail on a much larger scale, producing designs and NPD for some of the UK’s largest high street retailers

The post New Products for Autumn appeared first on The Bench.



source https://www.cooksongold.com/blog/new-product-range/new-products-for-autumn

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